I was browsing my Instagram feed yesterday and came across a post by an artisan I’ve written about before, Sara Beltran. Her IG handle is @dezobysb; photos below are posted with her permission.
She was writing about how in 2024 well-known fashion brand Veronica Beard had approached her to create jewelry for them, describing the designers as huge fans. The collab never happened as Beltran did not feel Beard’s brand aligned with her brand’s aesthetics.
You can probably guess what happened next. Beltran’s designs showed up for sale, uncredited and unpaid for, on Beard’s site.
This is not the first time I’ve seen this or that it’s happened. It’s not flattering. And I don’t think it’s too strong to say it’s theft. Of time, inspiration, and ideas, if not workmanship.
I’ve bought clothing from Veronica Beard and this is really disappointing to me. Interestingly, her signature dickey blazer – where you can insert a front piece that makes the jacket look like a hoodie or turtleneck or puffer jacket – has been copied by Quince for a fraction of the price, in the same materials. Bet she doesn’t consider it flattery. Also interesting that copyright law is much more lenient when it comes to clothing than when it comes to jewelry.
Here are Sara’s posts. You be the judge. 





